Why Companies Are Saying GoodBye to Next.js?

Introduction

Next.js has long been a go-to solution for building fast, SEO-friendly, and scalable React applications. From startups to tech giants, everyone jumped on the Next.js train. But lately, the buzz has shifted. More and more developers and companies are starting to rethink their commitment. So, what’s happening? Why are some saying, “Thanks, Next.js… but we’re moving on”?

Let’s dive in.


The Appeal of Next.js – A Quick Recap

Before we throw shade, let’s give credit where it’s due. Next.js gained traction for solid reasons:

  • Server-side rendering (SSR) and Static Site Generation (SSG) gave us faster pages and better SEO.

  • Built-in routing simplified development.

  • API routes let devs spin up full-stack apps without switching tools.

  • And with features like image optimization and Incremental Static Regeneration (ISR), performance was a major selling point.

But as the web evolved, so did developer needs—and Next.js didn’t keep up for everyone.


Why the Shift? Reasons Behind the Goodbye

Complexity Overkill for Simple Projects

Let’s be honest—if you’re just building a blog, portfolio, or landing page, Next.js feels like bringing a bazooka to a knife fight.

  • Config-heavy setup

  • Advanced routing when all you need is a handful of pages

  • More moving parts than necessary

For small projects, it’s just… overkill.


Lock-in to Vercel Ecosystem

Next.js is tightly tied to Vercel, the company behind it. While Vercel is amazing (fast deployment, edge functions, etc.), it comes with a catch:

  • Proprietary features don’t always play well elsewhere.

  • Companies looking for vendor flexibility are finding this a red flag.

It’s like dating someone who insists you hang out only at their house.


The Cost of Going Big

Scaling with Next.js isn’t cheap—especially if you’re using Vercel’s premium services.

  • Build minutes add up fast

  • Serverless functions have cold starts

  • You pay for performance, and it gets expensive

For enterprise-level apps, hosting and maintenance costs become a serious concern.


Slower Build Times on Large Sites

As your project grows, Next.js starts to sweat.

  • ISR sounds great on paper but leads to long build times

  • Sites with thousands of pages? Prepare for coffee breaks… or naps

Developers crave speed—both in performance and workflow. Long build times kill momentum.


Poor Developer Experience in Certain Use Cases

Sure, Next.js has great docs, but the experience isn’t always smooth:

  • Confusing file-based routing quirks

  • Frequent updates introducing unstable, experimental features

  • Constant breaking changes for app directory

For some, it feels like riding a rollercoaster… without a seatbelt.


Competing Frameworks Taking Over

Other frameworks are stepping in, offering a simpler, faster, and often cheaper alternative.

Astro

  • Ships zero JavaScript by default

  • Uses the islands architecture for blazing-fast performance

  • Easy to plug in React, Vue, Svelte, and others

It’s like the buffet of frameworks—but lightweight.


Remix

  • Handles data at the route level

  • Prioritizes web fundamentals like caching and streaming

  • Excellent form handling and navigation performance

Remix is like the chef who says, “You don’t need all that extra sauce. Let’s cook it right.”


Nuxt

  • Vue.js equivalent of Next.js

  • Cleaner syntax, smooth learning curve

  • Easier integrations with tools like Pinia and Vuex

Vue lovers are heading here in droves.


SvelteKit

  • Minimal, reactive, and elegant

  • Less boilerplate = happier devs

  • Compiles to ultra-lean JavaScript

If React is a heavy metal band, Svelte is smooth jazz.


Changing Web Development Trends

The landscape is shifting:

  • Edge computing and serverless are becoming the new normal

  • Devs want faster iterations and lighter bundles

  • Headless CMS, GraphQL, and Jamstack are leading the charge

Next.js is solid—but not everyone wants the whole house when they only need a room.


Real-World Examples

Many companies have publicly discussed moving away from Next.js:

  • A tech blog migrating to Astro to reduce build times and boost performance

  • E-commerce platforms shifting to Remix for better form handling

  • Agencies switching to SvelteKit for quicker turnaround and cleaner code

They’re not just chasing hype—they’re solving real pain points.


Is Next.js Still Relevant?

Absolutely—but with caveats.

When Next.js makes sense:

  • Complex applications needing SSR or API routes

  • SEO-critical sites with dynamic content

  • Companies already deep in the React ecosystem

When to look elsewhere:

  • Simpler sites

  • Projects focused on performance over flexibility

  • Teams seeking minimalism and simplicity

It’s not dead—it just doesn’t fit every shoe size anymore.


Conclusion

Next.js isn’t going anywhere soon—but it’s no longer the one-size-fits-all darling it used to be. The dev world is diverse, and needs are shifting. Whether it’s performance, cost, simplicity, or flexibility—other frameworks are answering the call in ways Next.js can’t (or won’t).

The takeaway? Choose tools that fit your project, not the trend.


FAQs

1. Is Next.js dead?
Nope! It’s still widely used, especially for large-scale React apps. But it’s not the default choice anymore for many developers.

2. What are the alternatives to Next.js?
Astro, Remix, Nuxt, and SvelteKit are all popular alternatives depending on your stack and goals.

3. Can I still use Next.js in 2025?
Yes, and it’ll keep improving. Just make sure it fits your project’s size and complexity.

4. Why are build times an issue in Next.js?
Large projects can suffer from slow builds, especially when using ISR and static generation at scale.

5. What’s the best framework for a simple website?
Astro or plain HTML/JS with a CMS (like Eleventy or Hugo) may be better fits for smaller projects.

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